Givi Gamkrelidze is a Senior Product Designer based in Europe, specialising in UX, AI-driven interfaces, and design systems for healthcare and SaaS products. With 8+ years of experience, he helps teams turn complex systems into intuitive, conversion-focused digital products.
Senior
Product Designer.
Helping healthcare, SaaS and AI-driven teams ship products that convert.
Hello, my name is Givi. I'm a Digital Rockstar crafting complex systems into intuitive experiences—specialised in Healthcare, SaaS and growth-driven digital products.
Expertise in
Experience
Projects Delivered
Client Retention
Avg. UX Impact
Selected Projects
Designing products that solve real problems — not just look good.
Cairful & Geocon
Product Design Lead for Cairful & Geocon — two healthcare and workforce SaaS ecosystems serving 5,000+ care organisations and 600,000+ end-users across Germany, including Caritas, Diakonie, AWO, Korian and Johanniter.
Smart Praxis
At SmartPraxis, I digitalised a Munich general medicine clinic end-to-end — onboarding 500+ patients in the first month, lifting revenue per patient by 18% and clinic capacity by 22%.
MedX
At MedX, I designed a unified clinic management platform that reduced manual work by 60%, accelerated staff workflows by 40% and lowered operational costs by 25% for healthcare teams.
How I Work
A Double Diamond approach—diverging to explore, converging to deliver. Every project moves through these four phases.
Discover
Stakeholder interviews, user research, market and competitive analysis to ground decisions in evidence.
Define
Synthesise findings into clear problem statements, success metrics, and a sharp product strategy.
Design
Information architecture, flows, prototypes, and a scalable design system tested with real users.
Deliver
Hand-off, dev partnership, QA in production, and post-launch iteration based on real metrics.
What Clients Say
"Givi consistently impressed us throughout the creation process. The scalable design system not only met but exceeded our expectations! Now, Farmact is growing and standing out among competitors."
Daniel & Fabio
Co-Founders at FarmAct
"Givi quickly became a reliable part of our team in no time. He has an exceptional ability to dive deep into a product and understand it inside out. Based on this understanding, he crafts product development ideas and design systems that stand the test of time."
Fabian
Product Owner at Dock Financial
"Working with Givi was a fantastic experience! His keen eye for detail and ability to design the full product architecture transformed our platform into a seamless and visually stunning experience. Professional, creative, and always responsive—highly recommended!"
Michael
Co-Founder, CEO at Cairful&Geocon
"We really enjoyed the time spent together. Givi showed a strong conceptual path throughout the project. Creative and organized at the same. Great progress from week to week, ending with an incredible prototype that makes it all look simple and elegant. Definitely recommended!"
Stack Team
Stack Browser
"The Collaboration was absolutely Stunning! The workflow left me speechless during the collaboration. Impressed with the Quality delivered in the shortest time possible, I decided to establish a long-term Partnership with Givi. Now we're in a symbiotic partnership and ready for Challenges!"
Ana
Founder, CEO at Ripple
Let's Start your Project
Ready to turn complexity into a product experience people actually love?
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